Need advice before ordering?
Mid Soft Golden Blonde is part of the Daniel Field Natural Advanced Formula Water Colour range, the world's first long lasting hair colouring range with:
no active bleaching agent,
no ammonia and
free from PPD!
This range of hair colours is so easy to use - simply add water, shake and apply.
For extra conditioning benefits re-apply your colour, Mid Soft Golden Blonde monthly.
Simply add water, shake and apply...full instructions are included in the pack, or you can click here to download them.
The Daniel Field Natural Advanced Formula Water Hair Colour can be used as a Semi, Demi, or Permanent hair colour by adjusting your application of the hair colour (shown below).
1) For semi-permanent hair colour apply to damp hair. (Lasts up to 6 washes. No grey coverage).
2) For demi-permanent hair colour apply to well towel-dried hair. (Lasts up to 21 washes and covers up to 50% grey).
3) For permanent hair colour apply to dry hair. (Creates a permanent tint and colours up to 100% grey).
Each shade of the Daniel Field Advanced Formula Water Colour is made from the same blend of active powder base with different proportions of pigment to formulate each individual shade. The following ingredients form the base of all shades:Sodium Dodecyl Sulphate, Sodium Percarbonate, Sodium Lauroyl Sarcostinate, Silica, Sodium Silicate, Sodium Sulphate, Xanthan Gum.
The nine ingredients for the dye pigments are: p-toluene diamine sulphate – PTDS, m-amino phenol sulphate, 2.4 diaminophenoxyethanol hcl, p-aminophenol sulphate, 4-amino 2 hydroxytoluene sulphate, 4-amino -m-creosol, 2-amino 6-chloro -4-nitrophenol, 2-methyl-5-hydroxyethylaminophenol, 4.5 diamino-1-(2-hydroxyethyl) pyrazole sulphate.
More information about our ingredients can be found on our support and FAQ centre.
For more in-depth information we recommend your check out the following resources:
Covering topics such as choosing the right colour, mixing and application in easy to follow videos.
FAQ based help with common queries - including areas like ingredients and shipping.
“I would just like to say Thank you very much for the help I received. I have a lot of grey hair, the colour I was using was not taking to my roots. I phoned the office and got exceptional, professional help and tips on what to do with stubborn grey hair and it worked wonders. Many, many thanks for all your help, much appreciated."
Mrs M. (Dorset)
"I've bleached my hair for 45 years. Last year my hair began to split and fallout - cue panic stations! I discovered Daniel Field Water Colours on the web - joy, no bleach! I use the palest soft golden blonde, 9.03. It's a fantastic colour that leaves my hair in very good condition with lots of body to it. I'm so happy that now I'll never have to use bleach again. My hair is a beautiful light golden blonde. I also use your body builder spray - love it! Thanks Daniel Field"
Mrs Jayne Manifol-Quinn
"Just want to say a big thank you for all the help and advice you have given me.
I have phoned three times now, and each time I have been treated with patience, consideration and helpful advice. Fantastic customer service.
I like the products, wish I had found them years ago. It’s wonderful to be able to colour my hair and keep it in good conditioner.
regret, your saloon in North London and I’m in south London, would have loved
to have had my colour done professionally."
“Fantastic products and first class service”
Mrs G, Henley-on-Thames
“I don’t know what I’d do without The Daniel Field Water Colour!”
Mrs K, Glasgow
“Fast Friendly service and the products are fab!!”
Ms C Bolton
“Thank you for such a personal and excellent service.”
June R Harwich, Essex
"The improvement of my hair texture and glossiness of pre-coloured hair had returned after using it just for the first time. Having used it on a regular basis, my hair has definitely become thicker as I no longer use harsh chemical on my hair. For me, it isn’t just a hair colour that covers the grey, but it is also a conditioning treatment. Many thanks for your prompt and friendly service"
"I can not even begin to tell you how fantastic the colour is. Not only does it give me my natural colour, but leaves my hair with brilliant shine and quality which has been missing for such a long time. Thank you."